Illustrations: Jan Mojto
Catwalk illustration is becoming more desirable, and more powerful in fashion.
Referencing the days of high glamour, couture and hi-end luxury, illustrated fashion has an increasing crucial and exciting place in today’s fashion industry.
With millions of Instagram posts circulating from the shows as they happen, much of the exotic and fantasy has become lost with its immediacy.
The gifted ones, who choose to illustrate this obscure world, reflect a further level of creativity and narrative- away from the commercial aspect of just selling clothes.
Always keen to look at the alternative, 55factory are delighted to feature some highlights from London SS17, as defined by one of our favourite illustrators, Jan Mojto.